MASTER THE GAME

connect@samarkohli.com | +1 805 805 8530

Best Value Offer

Branding + Website

This package is your express ticket to establishing your online presence. It includes all the elements you need to create a unique and recognisable visual identity, as well as a professional website, positioning you as an established and credible service provider.

About This Package

This package is perfect for clients looking to launch a new business or refresh their online presence.

It provides the essentials needed to establish a solid foundation for your new business and brand, and an express ticket to establishing your professional online presence.

The package is also valuable for businesses with websites that are due for an update, typically around the two-to-three-year mark. Updating your branding and website at this interval is standard practice to maintain a modern aesthetic and ensure that your website is secure and up-to-date.

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done for your digital

What is included?

  • Brand Essentials
  • Professional Website
  • Domain name + Security for One Year
  • Web Hosting + Security for One Year
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01

Brand Essentials

A cohesive visual identity instills confidence in your brand, conveys professionalism, and sets your brand apart. I will work with you to craft a unique brand that reflects your values and resonates with your target audience.

Including :

Brand Conultation

An interactive brand consultation session (delivered in-person or online via Zoom).
We will discuss your brand strategy, explore design options, and clarify your creative preferences.

This package includes a typographic / letter-based logo (logotype).
You will receive four options to choose from.
Your logo will be delivered in a variety of formats for use across digital platforms and print.

You will receive three font combinations to choose from.

Each font combination will include:

  • A heading font
  • A text font
  • An accent font

Fonts will be scaled and sizes will be provided for future use.

Your colour palette will include four to six brand colours to use on your website and in the design of any digital assets / marketing collateral you may require. We will work with your to create a colour palette that compliments your brand personality and values.

You will receive a set of six icons in your primary brand colour. The icons can be used to add variety to your website, social media posts and marketing collateral designs.

The packages includes up to twelve high-quality stock images or illustrations, as well as the editing, scaling and sizing required for web use. The images will be made available for use on other platforms and printed collateral.

The Brand Board serves as a visual guide, bringing together all the elements of your Branding Package in one place. It provides a cohesive overview of your brand’s visual identity, making it easier for you and your team to maintain consistency across different marketing materials and platforms.

Including :

Website Consultation

Our unique and interactive consultation process is aimed at clarifying your project objectives, determining your unique requirements, and agreeing on a project plan and schedule.

We will work with you to understand your business goals, target audience, and overall vision for your website.

This will help us create a design strategy tailored to your specific business needs.

This package includes a typographic / letter-based logo (logotype).
You will receive four options to choose from.
Your logo will be delivered in a variety of formats for use across digital platforms and print.

We follow best practices to create a positive experience for your clients, promote engagement and compel action.

We specialise in building WordPress websites as the CMS (Content Management System) provides a reputable and trustworthy solution for any size business and a solid foundation for future developments and growth.

It is the most popular website builder and content management system in the world, used by 43.2% of the web and 65.2% of all websites using a content management system. Wix and Squarespace, in comparison, have 2.8% and 2.7% market shares respectively (W3Techs, 2022).

We build WordPress websites and will teach you how to make basic changes to your website (should you prefer to do this yourself), including:

  • how to make changes to the copy on your website
  • how to prepare images for web use
  • how to add / replace images on your website.
  • how to create links and add buttons and
  • how to create blog posts and share links on social media.

If you want us to take care of this on your behalf, please refer to our ongoing maintenance packages (please scroll down on this page).

The package includes a contact / enquiry form. You will be notified via email when someone has sent you a message.
Social media icons on your website will be linked to relevant social media accounts.
The Brand Board serves as a visual guide, bringing together all the elements of your Branding Package in one place. It provides a cohesive overview of your brand’s visual identity, making it easier for you and your team to maintain consistency across different marketing materials and platforms.

You may want to include videos on your website to spark interest and promote engagement.

Note that your videos need to be hosted elsewhere.

YouTube provides free hosting, and if you do not like the clutter, *Vimeo might be an option to consider.

*We do not receive any benefit from recommending service providers. We simply share what has worked for us.

Embedding a Google Map on your website will show a Google pin with a view of your business location.

It provides an easy way for clients to find directions to your business and get your contact information.

Your website will come with the free version of the Yoast SEO plug-in installed.
Our websites are designed to be easily discovered by Google and other search engines. We set up technical elements including meta tags, descriptions, alt tags and 301 redirects to make sure your site ranks as highly as possible.

02

WordPress Website

Your website is your digital springboard and hub where many of your marketing activities will come together. I offer two web design packages to suit the needs of clients at different stages of their business journey.

03

Domain Name, Web Hosting, Security & Maintenance for Twelve Months

The following set-up essentials are included in this package. All of the critical services listed below will be covered for a full year, so you don’t have to worry about any additional expenses related to your website in the first year of running your business.

Including :

Domain Name Registration

Your domain name is the address of your website that can be typed in a browser’s address (URL) bar to access your website.

There are a number of things to consider when you purchase a domain name.

We will discuss this with you, and assist with basic keyword research if required.

Domain privacy will ensure that your personal information is hidden from public view in the “Whois” records. It helps to protect your from identity theft.

This package includes fast and reliable *shared hosting optimised for WordPress.

*The most widely used and affordable type of hosting service. In shared hosting, more than one website share the space of one physical server and its resources.

Please note that, should you prefer to source your own hosting and maintenance, you will not have access to our agency-level plug-ins.

You may opt to forgo the features provided by the plug-ins, or obtain the licenses yourself. We will discuss the options with you to help you make the right decision for you.

Your website will be protected from hackers via cyber-security technology that prevents unauthorised access.

A copy of your website will be saved every day to make sure your data is secure.

This gives you peace of mind that your website can be restored quickly and easily in the unlikely event of a major disruption to your site.

Installing an SSL Certificate helps keep your customer’s personal information and sensitive data secure, letting your visitors know that your website can be trusted.

We will add a security feature to your websites to monitor your website for online threats such as malware, viruses, and suspicious links.

We will update your theme on a monthly basis.
Your CMS (WordPress) need to be updated on a regular basis. We will do this for you every month.
We will update all plug-ins on a b-weekly basis. This is very important, as outdated plug-ins can cause major issues.

All our packages include access to agency level plug-ins to boost design capability and achieve high levels of site optimisation.

Should you prefer to source your own hosting and maintenance services, you will not have access to these plug-ins.

You may opt to forgo the features provided by the plug-ins, or obtain the licenses yourself. We will discuss the options with you to help you make an informed decision.

This package includes 20 minutes of content changes per month when required.

Please note that the service time included in the package does not roll over to the following months.

Each month, the service time provided resets and is available for use within that month only.

Kick-start your business and make a professional impact from day one.

How does it work?

We follow a step-by-step process to ensure a seamless and efficient end-to-end experience that delivers everything you need to build a strong and impactful online and in-person presence.

STEP 1

Discovery Call

Get in touch to arrange a discovery call for us to get to know each other and decide whether we are the right service provider for you. We will do an initial needs assessment and obtain early information about your brand aspirations, target audience, and business requirements.

STEP 2

Questionnaire

The next step will be to complete a questionnaire to help us understand the details of your requirements. The questionnaire will cover all the “workstreams” involved – including branding, web design, and web hosting and maintenance.

STEP 3

Tailored Quote

Based upon the information gathered during our initial conversation, as well as the questionnaire, we will prepare a customised quote for your acceptance. We will then meet to clarify the scope of the project, agree on deliverables, and establish timelines for our journey together.

STEP 4

Initial Payment

Upon acceptance of the quote, we require an initial payment of 25% of the total invoice.

STEP 5

Consultation Sessions

We will embark on our journey together with a dynamic series of consultation sessions to address each of the areas we will be working on. Through these interactive meetings, we will gather detailed information about your strategy, target audience, creative preferences, and business requirements.

STEP 6

Branding

We will focus on creating your signature brand visuals first, working closely together to make sure that your brand values and voice are represented in the best possible way. You will have ample opportunity to provide feedback.

STEP 7

Web Design

Once we’ve received your content and photography, we will dive right into the design and development of your website, working closely with you to ensure that your vision for your website comes to life and resonates with your target audience.

STEP 8

Testing and Optimisation

During this final phase, we will test and optimise your website for speed and visibility, as well as make final changes to the other elements if required.

STEP 9

Celebrate

We will close out the project with a handover and training session to ensure that you have everything you need to take good care of your website (should you prefer to take care of it yourself). And then it is time to celebrate and connect with your audience via your website and social media platforms.

Discovery Call

Get in touch to arrange a discovery call for us to get to know each other and decide whether we are the right service provider for you. We will do an initial needs assessment and obtain early information about your brand aspirations, target audience, and business requirements.

STEP 1

STEP 2

Questionnaire

The next step will be to complete a questionnaire to help us understand the details of your requirements. The questionnaire will cover all the “workstreams” involved – including branding, web design, and web hosting and maintenance.

Tailored Quote

Based upon the information gathered during our initial conversation, as well as the questionnaire, we will prepare a customised quote for your acceptance. We will then meet to clarify the scope of the project, agree on deliverables, and establish timelines for our journey together.

STEP 3

STEP 4

Initial Payment

Upon acceptance of the quote, we require an initial payment of 25% of the total invoice.

Consultation Sessions

We will embark on our journey together with a dynamic series of consultation sessions to address each of the areas we will be working on. Through these interactive meetings, we will gather detailed information about your strategy, target audience, creative preferences, and business requirements.

STEP 5

STEP 6

Branding

We will focus on creating your signature brand visuals first, working closely together to make sure that your brand values and voice are represented in the best possible way. You will have ample opportunity to provide feedback.

Web Design

Once we’ve received your content and photography, we will dive right into the design and development of your website, working closely with you to ensure that your vision for your website comes to life and resonates with your target audience.

STEP 7

STEP 8

Testing and Optimisation

During this final phase, we will test and optimise your website for speed and visibility, as well as make final changes to the other elements if required.

Celebrate

We will close out the project with a handover and training session to ensure that you have everything you need to take good care of your website (should you prefer to take care of it yourself). And then it is time to celebrate and connect with your audience via your website and social media platforms.

STEP 9

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